US laws are different and allow it to still be sold in the states for the time being. "We have full confidence and believe in the safety and efficacy of our products," the company continued. Sparks makes it clear she is not affiliated with this lawsuit, and her opinions are not to be taken as legal advice. The chemical in question is butylphenyl methylpropional (lilial). What Could Elon Musk Possibly Be Thinking? One person wrote on Trustpilot: 'I've been using Olaplex shampoo and conditioner for about 6 months now and love it. HairLossGeeks.com. Rachel Bentley, co-counsel on the lawsuit, said the monetary damages are "for the injuries our clients sustained. Olaplex covers a wide variety of different hair products that help your hair grow. Some people have successfully grown their hair with Olaplex products. According to EWG.org, lilial has been identified as having endocrine-disrupting properties, meaning it can interfere with natural hormone functions and may pose a risk to fertility and fetal development. These people used a combination of Olaplex products, and it helped their hair immensely. Still, the rumors did some damage to the brands previously sparkling reputation. In the lawsuit, filed on Feb. 9 in California, Auriana and more than two dozen women across the country claim they have been left with hair that is worse off than before they used Olaplex products. Manage Settings One plaintiff claims in the lawsuit the treatments made her hair look "as if it were cut with a weedwhacker.". "Olaplex markets its product as 'clean' and free of harsh chemicals. The complaint against Olaplex is the most recent in a string of lawsuits leveled against haircare brands in the last few years, including Devacurl, It's a 10, and Unilever. Camp Lejeune residents now have the opportunity to claim compensation for harm suffered from contaminated water. The 28 plaintiffs who filed the case are instead pursuing damages for their personal injuries, primarily to their hair and scalp and want the court to order Olaplex to stop its unfair, false and deceptive advertising and marketing.. Had the companies been transparent as far as the volume of complaints they received, consumers could have identified the source of their hair loss and scalp issues much sooner and some could have avoided injury altogether, the lawsuit contends. There are 3.3 ounces in the $28 at-home Olaplex 3 bottle. David Williams/Bloomberg via Getty Images Read up on the three hair loss products backed up by science to help regrow hair. Olaplex, facing a new lawsuit over its hair products, said tests show its products are safe. But soon after, she developed dandruff and her hair started falling out in clumps as she showered, she said. In science, let the data speak.. An advertisement for Olaplex hair products. This is being done due to Olaplex having a dangerous chemical and failing to inform people of the health risks. Attorneys for the plaintiffs said they carefully considered any other causes of hair and scalp problems, but found that "the products alone are to blame.". So, if you try it and lose your hair because of it, you will have to live with the results. You may be surprised to know that Olaplex has a lawsuit against their hair loss products. Olaplex customers are suing the popular hair care brand and claiming that the company's products caused them "serious injury" to their hair.. They claim in the lawsuit that Olaplex hair products they used left them, in some cases, with bald spots, allergic reactions, open sores and hair that is "dry, brittle, frizzy and dull." One . It also . (Bloomberg) -- Olaplex Holdings Inc. is facing a lawsuit filed by about 30 consumers who allege the company's products damaged their hair and scalp . The CEO of the luxury haircare brand Olaplex has come out fighting against a $75,000 lawsuit in the wake of users worldwide complaining the products 'cause hair loss and damage'. Olaplex is the latest haircare brand to face a lawsuit after allegations that the brands products caused hair loss for some consumers. "Do your due diligence and make sure that you are protecting yourself as a consumer when you're buying beauty products. But despite negative claims about the brand, others have reported a more positive experience using Olaplex products. Olaplex refunded Fontenot $250 in Sephora store credits after she sent an email detailing her hair and skin problems, according to customer service messages reviewed by Insider. Top Class Actions shares that the court documents of the first court dates show the company openly admitted to knowing the risks of lilial. Daniela Sirtori-Cortina. Hair care brand Olaplex quickly won a wide following during the pandemic with products it says build chemical bonds that strengthen hair. Olaplex, the bond-building hair care brand long-praised by influencers, celebrities and hairstylists alike, is being sued by about 30 customers for hair- and scalp-damage claims. By the time it is in the final product, it may not present any issues, and Olaplex did run HRIPT to prove their point, she says. Learn all the details in this week's episode of #WhatsUpInMakeup on my YouTube. "Although we believe in the safety of our products, we also believe in providing the best customer service and we would be more than happy to assist with your purchases made within the last 12 months from OLAPLEX.com or an authorized retailer," the company stated. Some of the women have experienced extreme itchiness, rashes, yeast infections, bacterial infections, burning, open sores - and as a result, depression - according to the legal documents. Olaplex products are also cruelty-free, pH-balanced, and vegan. By clicking Sign up, you agree to receive marketing emails from Insider The plaintiffs are collectively seeking $75,000 (62,200) in damages. ", 24/7 coverage of breaking news and live events. A lawsuit claims Olaplex products contain allergens and irritants that cause hair loss and dry, brittle hair. Hair-care products company Olaplex Holdings, Inc. (Nasdaq: OLPX) said sales . Months later, as her hair continued to improve, Genute contacted Olaplex saying she thought its products damaged her hair. There are many reviews for Olaplex No.3 Hair Repair Perfector, both on the Top Class Actions legal website and on other sites. Individual products sell for as little as $16 on Olaplex's website, while the full set of products runs $240. However, the lawsuit against Olaplex Holdings alleges the . A lawsuit claims Olaplex products contain allergens and irritants that cause hair loss and dry, brittle hair. In more serious cases, exposure to the allergens in Olaplex items can trigger an auto-immune response, such as alopecia areata, the suit . ', 'I was using it too much, and it literally broke my hair. JuE Wong, chief executive officer of Olaplex, took to Olaplex's social media channels in a just over two-minute video to state that the suit, filed . I do think its important for company leadership to let consumers know Olaplex has a demonstrated record of safety and has done all the right things established brands do in order to bring products safely to market, says Valerie George, a cosmetic chemist and haircare expert with Simply Formulas. Again, Olaplex products passed this test. The customers are seeking $75,000 in damages. More than two dozen Olaplex users have sued the company over allegations that its luxury haircare products are falsely advertised as safe for those with dry and/or damaged hair. I was using No. As the suit tells it, Los Angeles-based Olaplex and co-defendant Cosway Co.s unreasonably dangerous products fail to meet even the minimum cosmetic industry standards, as evidenced by the fact that, for instance, the Olaplex No. Read about our approach to external linking. Have you tried Olaplex hair loss products? Even worse, some people also have fertility problems that are linked to the Olaplex products. They just are kind of vouching for themselves rather than sounding concerned.". Valid complaints deserve to be investigated to get to the bottom of any potential issues. Corrado Rizzi is the Senior Managing Editor of ClassAction.org. Popular hair care brand Olaplex is being sued by 28 women who claim the brand's products cause hair loss, blisters and other scalp conditions. . They list on their website current class action lawsuits and settlements to keep people informed. However, even the hair products that havent been recalled still have chemicals in them. Every one of Olaplex products pass this HRIPTT test.'. She said she's lost about half of her hair's volume, giving her enough for a "walnut-sized bun" on the top of her head. Ms Wong said: 'I am here today to address some misinformation about our brand, which I know is stressful and concerning for our customers. Starting with the Olaplex No.3 Hair Perfector, this product has over 6,000 five-star reviews on Amazon alone. In 2020, the EU's European Commission classified lilial as a reprotoxic, a chemical that adversely affects fertility and fetal development, and a ban on the fragrance went into effect in March of 2022. It is difficult because they are trying to do active damage control (no pun intended) with consumers by promising these products are safe and will not cause hair loss, but each action they are taking could be used against them in litigation.. It is particularly marketed towards people who bleach their hair, and while it is widely available to the public, several products are only sold to trained hair professionals. The Olaplex range includes shampoos, conditioners and treatments that claim to safely "repair broken bonds and rejuvenate hair". All these products can be bought individually, in sets, or as a complete set as all of them (only one type of shampoo is included, of course). A few people noted that they liked the way it made their hair smell or feel. "Athlete | Empire" presents the in-depth, intimate stories of these businesses, as told by the players themselves. "Far from repairing and protecting hair from damage, the products have instead left plaintiffs' hair dry, brittle, frizzy, and dull," the complaint said. According to the lawsuit, each variety of Olaplex products contains "known skin irritants and sensitizers," which can cause allergic contact dermatitis and, consequently, "extreme diffuse hair loss.". Vicks VapoRub to Stimulate Hair Growth: Does it Work? Olaplex has a history of digging in and fighting legal battles. A lawsuit claims Olaplex products contain allergens and irritants that cause hair loss and dry, brittle hair. The lawsuit, which was filed by over two dozen customers, is seeking at least $75,000 in damages. The lawsuit was filed by a group of nearly 30 consumers represented by Dallas-based lawyer Amy Davis who allege the company's products damaged their hair and scalp. Contact Sindhu Sundar at [email protected] or on the encrypted messaging app Signal at (984)-377-3887. It helps minimize the damage caused by protein-eating molecules, as well as preventing hair loss. You can have harsh ingredients, but a good formulator can still use it to create gentle formulas. The lawsuit says that Olaplex used harmful chemicals that left the women's hair and scalps in a bad condition, causing "serious injury". I'd say a single bottle will last several months, especially if you're only doing it one, two or three times per week. 3, but that isnt very comforting. Some users seeking refunds said their hair was damaged or fell out after using the product. Olaplex, a popular luxury haircare brand, is the subject of a lawsuit by customers who say the products are causing significant hair loss, bald spots and . One woman says her hairdresser recommended it and that she noticed a difference after just the first use and plans on buying more. The brand, a staple in TikTok hair care routines, posted "third-party" test records on its website. Nor have Defendants issued any new warnings or otherwise disclosed the defects and dangers associated with the Products., As the case tells it, the defendants seemingly half-hearted recall amounts to an attempt to appease injured consumers and sweep under the rug the dangers presented by the Products.. Top Class Actions posted an article about Olaplex in April . Olaplex Holdings Inc. is facing a lawsuit filed by about 30 consumers who allege the company's products damaged their hair and scalp. I also really slathered it on. Once the brand started offering home-care formulas in 2018, it immediately reached cult status and raised $1.55 billion in an initial public offering in September 2021. Stay up to date with what you want to know. Collectively, the plaintiffs are seeking more than $75,000 in damages. "We have full confidence and believe in the safety and efficacy of our products, which are thoroughly tested in-house and by independent third-party laboratories.". Overnight on Wall Street is daytime in Asia. This doesnt rule out, however, the possibility of a class action being filed over Olaplex products in the future to compensate those who purchased the products and may have been misled by the defendants claims. The brand perhaps most . Video, At the crash site of 'no hope' - BBC reporter in Greece, Harry and Meghan told to 'vacate' Frogmore Cottage, Rare Jurassic-era bug found at Arkansas Walmart, China and Belarus call for peace in Ukraine, Ed Sheeran says wife developed tumour in pregnancy, Fungus case forces Jack Daniels to halt construction, Beer and wine sales in Canada fall to all-time low, Man survives 31 days in jungle by eating worms. How did it affect your hair? Olaplex CEO JuE Wong. Per the case, many of the Olaplex products at issue contain sodium benzoate and ascorbic and/or citric acid chemicals that, when combined, create the known carcinogen benzene. Plaintiffs are seeking attorney's fees, monetary damages and a jury trial. A jury ruled in Olaplexs favor in all four claimstwo patent claims, plus trade-secret theft and breach of confidentiality. Unfortunately, most of the ingredients in Olaplex products are chemicals like Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Hydroxysultaine, Iodpropynyl Butylcarbamate, Sodium Cocoyl Glutamate, PEG-4 LauratePEG-4 Dilaurate, Methyl Gluceth-20, and more. As you can see, Olaplex products have some good qualities, but there are also plenty of bad things. The lawsuit said that certain ingredients had made the products "unreasonably dangerous" and ineffective. The consumer lawsuit in Canada highlights its "No. Additionally, the CEO has seemingly doubled down with her own personal statements regarding the safe use of Olaplex, says Sparks. The makers of the hair treatment range Olaplex Holdings and Cosway Co., Inc. will be facing legal . Valotin Hair Growth Support Supplement Review, Olaplex No.0 Intensive Bond Building Treatment, Olaplex No. ", "If a customer happens to not be satisfied with their purchase, we are always willing to explore a possible refund," the statement continued. Do you work at Olaplex or have information to share? 5, Olaplex No. In many of these cases, hair loss is extreme and almost instantaneous, sometimes reported as being between 50% and 70% of the users hair. Despite the foregoing, Olaplex products remain on store shelves, the complaint shares. She said she visited a dermatologist, who diagnosed her with psoriasis and eczema, and suggested she switch to hypoallergenic hair products. The complaint filed Thursday . Olaplex customers report hair breakage and loss. Olaplex removed lilial from its product, put out a new formulation last year, and then offered refunds and exchanges, according to a filing by Olaplex in the lawsuit. The #olaplex hashtag, one of dozens of social media hashtags devoted to the brand, is linked to TikTok videos with more than 1.5 billion views, and used on more than 14.3 million Instagram posts. 3 min read. According to the case, each plaintiff has experienced serious injury as a result of using Olaplex products. Olaplex Holdings is being sued by nearly 30 consumers who claim that some of the popular hair care products caused hair loss, hair damage and scalp injuries. New Jersey-based makeup artist Rosie Genute said Olaplex refunded her $80 in October, five months after she posted a video to TikTok describing problems with hair breakage. I noticed that it started burning my scalp. However, the lawsuit alleges that Sephora continued selling Olaplex No.3 Hair Repair Perfector that contained lilial even after this. But the lawsuit says Olaplex uses harmful chemicals that left the women's hair and scalps in a worse condition. They disputed the brand's social media messaging that its products could revive "compromised hair.". Facebook groups dedicated to sharing customers negative experiences after using Olaplex were created, garnering thousands of members. As mentioned, these reviews are not all for the one with an Olaplex lawsuit. In a Facebook group with 3,100 members devoted to discussing Olaplex and hair loss or damage, several others have said they received or requested refunds from the company. Olaplex's statement added that there are "a wide variety of reasons for hair breakage or hair loss," calling the allegations in the lawsuit "baseless accusations." Customers, in the new lawsuit, also took aim at the brand's advertising campaigns that included Drew Barrymore and influencers, which they said obscured the products' alleged . Have you tried @Olaplex? Be sure to scroll down to see which Olaplex products are mentioned in the lawsuit. New York City-based marketing manager Amanda Fontenot has also sought a refund from Olaplex. About 30 women are suing the Olaplex hair-care company, claiming its products caused their hair to fall out, bald spots to form, and skin rashes and other conditions to crop up. A review of an archived version of Sephoras website shows that the beauty retailer required Olaplex to remove lilial from its products in 2020 or early 2021, the case says. Please contact the moderators of this subreddit if you have any questions or concerns. Additionally, Olaplex publicly released the HRIPT tests for all of their products on their website to demonstrate the safety of Olaplex products for consumers who might be questioning using these products while the brand is battling these allegations in the court system. Insider has previously reported on customers alleging that they experienced hair loss after using Olaplex products and reported that some had received refunds. On Tuesday, Olaplex said net revenue this year will be $563 million to $634 million, a 15% decrease from 2022 at the midpoint. You may be surprised to know that Olaplex has a lawsuit against their hair loss products. Learn More. With regard to the Olaplex products one-time inclusion of lilial, a synthetic scent ingredient, the lawsuit says the European Union Scientific Committee on Consumer Safety in 2020 demanded that the ingredient be phased out of hair and beauty products by March 2022. 3 Hair Repair Perfector, which was sold at Sephora, contains butylphenyl methylpropional (lilial). Please download the PDF to view it: Download PDF. Top Class Actions is a legal site that handles public lawsuits. The Olaplex products mentioned in the lawsuit include Olaplex No. Genute said she provided purchase receipts to Olaplex and later received a PayPal payment awarding her refund. 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